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Design on the Edge
Story
Out Of Our Own Back Yards
Our story began on a little island only a 35 minute ferry ride from Auckland city, New Zealand.
Waiheke Island has a reputation for being the home of shakers, movers and disruptors of social and political status quo.
Recently a new initiative has sprouted which has grown from a local group of Waiheke food growers to a network of over 1400 members from all around the world in only 9 months from inception.
Ooooby (an acronym for Out Of Our Own Back Yards) is an online social network that helps food gardeners connect and share with each other.
The idea has grown into a movement of like minded people who are not only connecting with each other online, but also holding live idea sharing get-togethers called Ooooby-versity.
Ooooby members are part of the food revolution that is building massive momentum every day. Millions are returning to their own backyards and embracing the once declining skill of food growing.
World leaders including the Obamas and the Queen of England are heralding the need for us to get our hands back into the soil to provide the nutritious foods that have been so sorely lacking from our processed and packaged supermarket diets.
Ooooby is a lifestyle choice with the goal of eating the bulk of our basic foods fresh from our own local area.
We are not talking about giving up chocolate or coffee because they're not produced locally. We are simply suggesting that it is possible for our basic staple to be provided from local sources if we work together with local farmers and backyard food growers.
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